Afrobeat diva, Tiwa Savage, has been named as the brand ambassador of
smartphone brand, TECNO.
Vincent Uzoegbu, the Public Relations Communications and Media Manager of TECNO, made the disclosure during the unveiling of Savage as the company’s new brand ambassador.
Uzoegbu said that “Tiwa Savage is a huge inspiration to millions of young people. Her pursuit for excellence and her journey to becoming one of Africa’s biggest artists is something we, at TECNO, very much relate with, understand, and support.
“We are convinced that Tiwa is a firm believer in our ‘Stopping at Nothing’ tagline to achieve excellence.”
Savage, acknowledging her new status as a member of the TECNO family, said, “I’ve always admired how far the brand has come and what it stands for, so I didn’t have to think about it before deciding to join the TECNO family.
“It is a testament to how far I’ve come in my career despite facing many challenges. The brand also has a renewed focus on supporting the African Youth and this also inspires me to want to be part of the story.”